Cleanin' Out My Closet

Your closet's so shallow it makes Paris look deep
Your closet's scarier than Bush's agenda
Your closet's so narrow it makes Cheney look liberal

Manhattan Mini Storage has been using this controversial campaign to grab the attention of New Yorkers, and it's working. Whether you like them or not, these ads can't be missed. And, like it or not, it is an extremely clever campaign that fully utilizes the right of free speech. A recent ad, Your closet space is shrinking as fast as her right to choose, has the Catholic League for Religious and Ciivl Rights outraged. William Donohue dubbed it "insulting and highly offensive." Planned Parenthood, on the contrary, saluted Manhattan Mini Storage for "helping to make New Yorkers as aware as we are of the growing restrictions on reproductive freedom in this country."

I think this campaign, whether it's funny, clever or downright offensive, is an excellent marketing campaign. But it's not my opinion that matters. Or does it? Manhattan Mini Storage's latest public service announcement, as seen underground, invites us to vote on whether we want "edgy" ads or "just the facts." Most recent data shows 83% rooting for edgy ads and 16% voting for the facts. (Who knows what happened to the other 1%. I guess they aren't voting, but that's for another blog.)

Here's hoping the edgy voters win. I give this campaign 4 out of 5 bees. Lighten up- Free speech is in! Take advantage of it.