#140Conf LA

This week our Director of Buzz Builders, Biana (@beeahna) and two of our Buzz Builders, Max Silver (@max_e_silver) and Mike Shea (@mike_shea), attended the two-day 140 Characters Conference (#140conf) in Los Angeles. They had a chance to talk to members of the Pacific Sunwear social media team (@PacSun) Social Media Manager Denise Garciano (@Niecee) and Senior Digital Marketing Manager John Ward (@johneward) about their audience, brand voice and passion for PacSun.