By Carrie Kerpen Oh, #weinergate.
Anthony Weiner will live in infamy as the man who showed his "weiner" to the Twitterverse. But to those that are passionate about social media as a vehicle to change the world, he leaves a legacy that is potentially far more long-lasting in social media.
We've written before about politicians who have their aides tweet or Facebook on their behalf, and we've written about those who actually share their authentic selves on social sites. Anthony Weiner was one of the authentic tweeters, using his high school photo, and creating hashtags like #conflictedClarenceThomas to add humor to issues of relevance.
With Anthony Weiner's personal preferences literally exploding (ew) on the internet, will politicians EVER feel comfortable being their authentic selves online? Will they EVER again tweet from the senate floor?
I felt very strongly that this would scare most politicians from being their authentic selves on Twitter. After all, with all of these scandals, one could argue that whatever the DNA makeup is of someone who has a desire for political success also has a propensity for skeletons hiding in their closet.
I was tweeting about this the other day, and all about how I've really lost my faith in politicians everywhere, and their ability to be real. And then, I received the following unprompted direct message.
Cory Booker, Mayor of Newark New Jersey, proactively reached out to me with a DM of hope and understanding, with an authentic message, which is definitely not from an aide.
And, so, Mayor Booker, I thank you. Thank you for being my last hope for authenticity from politicians in social spaces. I hope a few more politicians take a cue from you, and don't throw in the Twitter towel.
In Dave's book, he talks about businesses and social media, talking about how social media WON'T help grow your business if your product sucks. It's the same thing with politicians. If you have skeletons in your closet that can damage your career, then Twitter won't help you. However, if you want to use social media as a way to communicate with your constituents, if you want to deepen your relationships with voters, if you actually want to change the world....then social media is a great place for you to be.
What do you think? Should politicians go back to more of a one way dialogue to avoid slipups? Share here!