Whenever I talk to a new client, their biggest fear is finding someone in their organization (or ours!) to “sit on social media all day and talk to people.” I usually tell them that this is by far the EASIEST part of social media. It’s literally like putting someone in the center of a room at a cocktail party– they just have to be a good conversationalist, and a good listener.
1. Take Out Your Smartphone: The best moments aren’t planned. The best images sometimes catch your eye when you least expect it. Take pictures. Every day. The only way to get good pictures is to take LOTS of them. Share the ones you love, ditch the ones you don’t. Experiment in your office, showcase your employees, or your product. Want to see an amazing example of this? Check out Red Mango and its CEO, Dan Kim.