All posts by alexandra

Trending at #NYFW: Social Media is in Fashion

By Alex Spignesi

The first week of September in New York City: the air feels cooler, tourists retreat, Starbucks releases pumpkin spice, and my most favorite, Mercedes Benz Fashion Week.  For 8 days Lincoln Center is home to fashion industry heavy hitters as they gather to watch presentations by the most acclaimed designers for the Spring 2013 season.

Fashion Week is an event I dream of attending, and until I become one of those fashion industry hard hitters I will follow from the sidelines. In recent years social media made following events of New York Fashion Week in real time a reality. Even the official Mercedes Benz Fashion Week site features a section called “Social” hosting Facebook, Twitter, and Instagram feeds for those looking to catch insider action. Continue reading

Extra! Extra! Tweet All About It! Discover the Evolution of News and Social Media at Likeable U!

By: Alexandra Spignesi

Today marks exactly two weeks until our yearly summit, Likeable U: Class of 2012 Beyond the Buzz. This year’s event will take place at the Desmond Tutu Center in New York City and feature industry leaders, tech experts, and marketing gurus as speakers. Attendees should expect a variety of topics both in keynotes and panels that all relate to the use of social media to go beyond the buzz.
Likeable U features 14 panels this year covering social media’s role in fashion, travel, sports, law, and metrics, just to name a few. This year also includes a panel called Evolution of News, where news industry leaders will talk about the role of social media in news correspondence.

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5 Simple Ways to Get The Most Out of Your Existing Social Networks

By Alexandra Spignesi

As a social media lover and enthusiast I can admit that little feels as good as receiving that super selective and coveted invite from a new social media site that has the entire internet abuzz.

But once we gain access what becomes of all of our other social media sites?
On the horizon of a new  launch our other sites that were one day shiny and new seem a bit dull in comparison. Well, here are five simple ways to keep your ‘old faithfuls’ feeling fresh, and it may remind you why you fell in love with them in the first place.

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Get to Know Your Instagram Metrics: 5 Key Features of Statigram

By: Alexandra Spignesi

Instagram quickly became one of my favorite social media networks (yes, I put it right up there with my long time love, Twitter). Over the past couple months I noticed interaction boom. Then brands started joining. Instagram offers creative marketing through photos for brands, while reaching a target demographic. Brands such as Starbucks, NBC, Threadless, and even Likeable Media, all have a presence on Instagram.

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Looking for Something to Do? Follow Your Schemes with Schemer

It’s Friday night, and you’re asking yourself the same tired question, “What should I do?” Of course after perusing social networks, which inevitably ends with Facebook stalking or laughing at your favorite Twitter personality’s tweets, you’re still left with nothing to do. Well, a team of  Google engineers have your answer with their newly launched invite-only beta, Schemer.