Archive by Author

Facebook’s IPO for Dummies

By Allie Herzog Unless you live under a rock you already know that today is a historic day.  When we’re old and gray we’ll look back on this day and tell our grandchildren exactly where we were when Zuck “remotely” rang the bell at the NASDAQ – OK maybe not, but you get the point.   [...]

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Likeable Journalists: Who’s Doing It Right on Social?

By Allie Herzog I studied journalism in college more years ago than I’d like to admit and even then, I remember hearing the phrase “you can’t teach an old dog new tricks,” when referring to old-school journalists’ struggle to evolve in this ever-changing “new media” world.  Amidst the current social media revolution, journalists have no choice [...]

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Five Top-Notch Timelines

By Allie Herzog Unless you live under a social media rock, you’ve heard the news that brands can now take advantage of timelines. This means creative cover photos, milestones throughout your brand’s history and the ability to further customize your content by pinning and highlighting posts – among other things!  For a complete rundown on all [...]

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Sh*t Likeable Says!

By: Allie Herzog By now you’ve all probably seen at least one (if not 100) of the hilarious “Sh*t so-and-so Says” videos floating around your Facebook or Twitter feed.  Some of my personal favorites were  focused on the Social Media Industry and New Yorkers.  While I’m sure every company has their catch phrases that can be heard [...]

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Think Before You Tweet! The Top 5 Mis-tweets of 2011

By: Allie Herzog It’s that time of year again.  It seems there is a top 5 list for everything as bloggers try to recap the best and the worst of the year.  I figured I’d throw my two cents into the mix and without further ado I present to you, in no particular order, my [...]

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Everybody’s Talkin’ ‘Bout It: Deciphering the New Facebook Insights

By Allie Herzog By now you’ve probably noticed that Facebook has yet again, changed something! No not timelines, the ticker, or top stories,this blog is all about the shiny new Facebook Insights and metrics.  Data nerds, you’re welcome! 

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We "Like" Learning!

By Allie Herzog Please forgive the late-afternoon post folks!  Myself and the rest of the Likeable team have been deep in the trenches at our Likeable Boston office in our second bi-annual Likeable Learning Labs.  What is a Learning Lab you ask? It’s a comprehensive training to re-enforce our core values (Driven, Passionate, Transparent, Thought [...]

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We “Like” Learning!

By Allie Herzog Please forgive the late-afternoon post folks!  Myself and the rest of the Likeable team have been deep in the trenches at our Likeable Boston office in our second bi-annual Likeable Learning Labs.  What is a Learning Lab you ask? It’s a comprehensive training to re-enforce our core values (Driven, Passionate, Transparent, Thought [...]

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Playing By the Rules – Why Your Facebook Page Needs Some Standards

By: Allie Herzog If you are a frequent reader of this blog, you’re probably aware that we here at Likeable are firm believers in the “respond to every comment/never delete any comment” mantra.  What you may not know is that there ARE times when removing comments is acceptable and even recommended.  Several big brand Facebook [...]

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Happy Birthday Social Media Style!

Happy Birthday Social Media Style!

By: Allie Herzog For those of you who don’t read my personal blog or follow me on twitter, I’m celebrating somewhat of a milestone birthday in a few weeks and have been hyping it up to all my friends in a big way.  Thanks to social media, I’m able to blog about it, tweet about [...]

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