All posts by marissa

It’s Time To Step Up Your Game on LinkedIn

By: Marissa Breton

Remember when Facebook first rolled out Timeline for brands? There was a mad scramble to determine best practices for cover photos, and suddenly images became everything. This update completely changed the way brands share information on Facebook. Brands started showcasing beautiful cover photos that worked seamlessly with profile pictures and tab icons to create a page that was visually appealing, and encouraged people to spend more time on the page. This was a total game-changer, and we’re still seeing amazing new uses for the cover photo every day (my personal favorite is Johnnie Walker’s progressive cover photo, launched on Wednesday).

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Instagram Your Summer

By: Marissa Breton

Catching some sun on the beach, sipping lemonade on the porch, enjoying a family cookout… Summer evokes strong visual memories. This year, those memories are being captured in a new way. Summer of 2012 will be remembered by many as the summer of Instagram. This summer will be burned in our memories through endless earlybird-toned pictures of a beer under a beach umbrella, sailboats gliding by in the distance, and shots of our favorite bands at an outdoor festival.  Wherever there is an iconic summer moment happening, someone is saying “Wait! I have to post this to Instagram.” Continue reading

TimeHop and Learning from Mistakes

By Marissa Breton

Several months ago, I came across TimeHop, a service that sends you daily e-mails detailing every tweet you tweeted or post you posted one year ago, to the day. I started receiving e-mails detailing all of my hilarious, or more often than not, embarrassing posts I’d foolishly shared with the world.

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