Let’s face it: everyone is busy. We all have jobs, obligations, families–and it’s tough to balance everything. As marketers, when we invite consumers to attend an event promoting a product or service, we are gaining valuable face-time–so don’t waste it! 95% of consumer respondents said that participating in a recent event made them more inclined to purchase the products promoted, and 70% of consumers leave events and experiences with a more positive opinion of the brand, company, or product being showcased. Those are some astounding numbers!
Here are three ways to engage consumers using social media at your next event. Continue reading