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3 Ways Brands Can Take Selfies

By Keith Murray But first…LET ME TAKE A SELFIE. If you search #selfie on Instagram, you will find over 100 million pictures. It’s safe to say that this trend is all the rage. But how can a brand use this trend to connect with their communities more? There are three ways brands can take selfies. 

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5 Mad Men Quotes That Perfectly Apply To Social Media Today

By John Kultgen Mad Men returns this month, and Season 7 will likely feature the frequent sexist comments and work-day binge drinking that define the show. Yet despite how retro Don, Peggy, and the rest of the characters seem in their behavior, the insight they provide is oddly applicable to modern day social media marketing. [...]

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15 Animals Who Dominate the Internet Kingdom

By Danielle Eckert It’s no secret that the animal kingdom is well and alive on the Internet. Browse any one of your social networks and there will be a plethora of cat memes and dog gifs. Many brands have capitalized on using animals in their ads. The Budweiser Clydesdales have been a staple for Anheuser-Busch [...]

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The Steps to Creating Successful Real Time Content [Free Printout]

By Amanda DiAntonio & Thomas Zukowski From awards shows to major sporting events, ‘tis the season for very big, very “social” events. Today, more than half of Twitter users follow six or more brands. Creating real time content during major events provides brands an amazing opportunity to gain exposure and engage with timeliness. Use the checklist below [...]

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5 Startups Every Brand Should Have On Their Radar

By Tiffany Hopkins Do you have social media campaign fatigue? Symptoms usually include waking up in cold sweats at the thought of doing yet another sweepstakes, pin-to-win, or other semi-generic campaign. Fear not; cool new platforms, products and apps are launching  every day and are here to cure your mundane campaign woes. Keep reading to learn [...]

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The Newspaper is Dead – Long Live the Newspaper

By Ben Lieblich If anybody needed a reminder that old media channels are giving way to new ones, Amazon founder Jeff Bezos provided it recently when he purchased the Washington Post for a mere $250 million – about 1% of his net worth, and less than 0.2% of Amazon’s stock value. Bezos has announced that [...]

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Reddit. Set. Go

By Shari Donk  Facebook. Twitter. Instagram. Pinterest. Youtube. LinkedIn. What do all these social networks have in common? They are all flooded with brands–brands that are posting multiple times a day, trying to expand their reach and break through the clutter of countless status updates, pictures, and job promotions. Where can your brand can go [...]

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How @Sosh Is Changing The Way People Share New Things

By Shari Donk Last week, one of my Likeable co-workers messaged me on Facebook with what looked like a generic, spammy message to sign up for some random website. I clicked the link and, to my surprise, I actually loved what appeared on my screen. Sōsh is a site made to change the way people [...]

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The Buzz About Buzzfeed Content Marketing

By Gabrielle Richter Appropriately titled Buzzfeed.com is quite an effective social platform for creating and spreading buzz.  A launching pad for hilarious gifs, pop culture references, and human-interest pieces, the multimedia platform is a breeding ground for content marketing.  Brands have capitalized on the carte blanche style of Buzzfeed to generate creative, non-branded, shareable content.  Brands [...]

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3 Things Your Brand Can Learn From Grumpy Cat

By Cara Friedman SXSW is notorious for giving us the “next big thing” in the social media/digital space. Some of our favorite startups and social networks launched right on the ground at SXSW. However, this year people are talking less about the cool new network or company and more about their favorite meme, grumpy cat. [...]

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