By Cara Friedman Social media is a great way to promote a specific event, premiere, and launch. It is common to create a social presence for this one-time event and leverage social media to create a following and a community. There are tons of examples of brands using social media to promote their event and [...]
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5 Reasons You Ought to Be More Thankful
By Amy Kattan On Sunday night at 10pm ET, #LikeableChat celebrated its first birthday (YAY BIRTHDAYS!!) with the topic of gratitude. We’ve heard a million social media peeps say things like “don’t forget to respond to your followers,” “thank your consumers for being your fans,” and “a little surprise and delight goes a long way.” [...]
3 Helpful Tips For The Community Manager On The Go
By Cara Friedman Being a community manager is a 24/7 job. As the representative of your brand in the social space, you have a huge responsibility to be available and responsive. The problem is, no human being is sitting in front of their laptop hitting the refresh button all day and night. Luckily, there are [...]
A picture is worth a thousand words (and more engagement)
By Dean Opriasa It can’t be denied that people are visual creatures. We like things that are colourful and images that attract our eyes. To simplify, pictures get attention and keep it. It takes only a split second to look at an image, versus a few to read a summary. Pictures are more likely to [...]
The Buzz Topic at South by Southwest: Community
By. Nicole Mastrangelo Along with each Social Media page comes a full community of fans, and behind those fans lies a group of people who manage that audience on a day-to-day basis. The communities drive the conversation and embrace the ideas that each brand and company brings to the online world. After attending the Interactive [...]
