By Mallorie Rosenbluth It’s no surprise that during key holidays, social media is heavily populated with branded campaigns–and Mother’s Day is no exception. While children were preparing to have special days with their mothers, filled with flowers and brunches, brands spent months planning to reward their customers and communities (and their mothers). Here are four [...]
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This Year Your Valentine Should Be…
By Cara Friedman … your community! At Likeable, we often talk about gratitude and how it’s important to say thank you. Today is Valentine’s Day and typically today is spent spreading the love. As a brand with a social media presence, the most important thing you have is your community. Who better to share the [...]
How To: Encourage Your Customers to Share MORE This Holiday Season
By Gaby Piazza ‘Tis the season for holiday shopping – and, of course, for holiday marketing! The growth for sales driven by social media is increasing at a RAPID pace, and you need to make sure you’re your company has a piece of that pie. In the next few weeks, packages are coming and going, [...]
Get it Right: Holiday Deals for Your Online Community
By Meghan Hakim It’s the holidays and everyone is looking for good deals; but what helps set a good deal apart from a great deal for consumers? Social media. As we’re all caught up in the hustle-and-bustle of shopping, cooking, and celebrating, consumers are looking for deals that are a) going to save them time [...]
Mobile online shopping- bah humbug!
By Becca Bellush I was ranting recently about the fact that people shop online…on their phone. The screens are so small, how do you see everything!? My colleague let me know this (and Bloomberg backed it up): online shopping is bigger than ever this year with expected sales of $43 billion. Cyber Monday sales grew 24 percent this [...]
6 Social Media Trends to Watch in 2013
By Ike Brooker 2012 has been a big year for social media but there is still more to come. As the year comes to end, we begin to think about what the future holds for our industry. Luckily marketers aren’t kept too much in the dark and we can deduce what trends will likely grow [...]
3 Ways Consumer Brands Can Use Pinterest This Holiday Season
By Serena Goldberg Pinterest has become one of the most popular social network sites since it launched in March 2010. Because of its visual content and photo-sharing capabilities, the network has also recently started becoming popular with consumer brands and retailers – but only in conversations and not actions. Many consumer brands and retailers are [...]
