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The Perks of Social Influence

By Kate van Geldern Last week, Gilt Groupe (the luxury flash-sales website) partnered with Klout on a campaign that rewards users with discounts, based on their level of influence. The Klout Perk gives users a percentage off of a Gilt.com purchase equal to each user’s corresponding Klout Score. So, if your Klout score is between [...]

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We “Like” Learning!

By Allie Herzog Please forgive the late-afternoon post folks!  Myself and the rest of the Likeable team have been deep in the trenches at our Likeable Boston office in our second bi-annual Likeable Learning Labs.  What is a Learning Lab you ask? It’s a comprehensive training to re-enforce our core values (Driven, Passionate, Transparent, Thought [...]

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We "Like" Learning!

By Allie Herzog Please forgive the late-afternoon post folks!  Myself and the rest of the Likeable team have been deep in the trenches at our Likeable Boston office in our second bi-annual Likeable Learning Labs.  What is a Learning Lab you ask? It’s a comprehensive training to re-enforce our core values (Driven, Passionate, Transparent, Thought [...]

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Why Your Twitter Follower Count Does Matter

By Dave Kerpen, CEO, Likeable Recently, I’ve seen a lot of talk from social media expert-types and novices alike, arguing that the number of Twitter followers you have or Facebook fans you have doesn’t matter. It’s all about the quality of the followers and how engaged you are with them, they say. While I’d be [...]

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Klout Doubt?

By Dan Bergeron Are you having Klout Doubt?  Worried about your Klout score? So you have a high Klout score, congratulations! Does that mean you’re a celebrity?  No.  So, what does it mean? The idea of having a measurable score showing a degree of social influence is very cool, especially for marketing-minded folks who love numbers and [...]

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How to Look Summer Chic Using Social Media

How to Look Summer Chic Using Social Media

By Dhara Naik Though summer hasn’t officially started, the warm air is in full swing and it’s time to bring out the summer wardrobe! Long gone are the days of wondering what’s hip and what’s not; social media makes it easy to make sure your wardrobe is right on trend this season. Here’s your guide [...]

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Influential or Intrusive- Is Twitter changing more than just social media?

By Caroline Tylawsky   Last night I was casually checking out my Twitter feed when I noticed that a co-worker of mine was tweeting about how the Dallas Mavericks played were going to be a deciding factor in her mood for the rest of the night. All of sudden I was Googling the score and [...]

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Why Most Small Businesses Are Failing with Social Media & 5 Tips For Better Success

By Dave Kerpen Over 600 million people in the world are on Facebook, including over 150 million Americans, or 1 in 2 adults. Twitter just topped 300 million accounts. Small business owners in droves are trying to capitalize on the trends, but few are reaping the benefits. For most local business owners, the temptation is [...]

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No More Family Albums: Travel And Vacations On Social Media

No More Family Albums: Travel And Vacations On Social Media

By Clay Darrohn As a child my family visited Disney World more times than I care to remember. Four magical days of  my father doing his best Clark Grizwold impersonation and my mother snapping more photos than the papparazzi at Prince William and Kate’s royal wedding. Even though posing for each photo was excruciating, what [...]

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I made a Twitter-liever out of her!

I made a Twitter-liever out of her!

By Dean Opriasa Twitter for the Good After watching the news and being annoyed with me as I kept up with what was going on in Japan, my friend Kate now has a new appreciation for Twitter.  I think she’s come a long way from “Are you Twittering? I don’t get it. Is it like [...]

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