By Dylan O’Shea Gamification seems to be one of the most popular buzzwords you will hear marketers use when discussing ways to reach consumers in 2014, but is this tactic just another fad or can gamification really prove to be the winning ingredient for a brands marketing strategy? The Oxford dictionary defines gamification as: the [...]
By Ethan Gavurin The world of social media can be overwhelming. There’s what seems like an endless amount of social platforms, a constant buzz of opinions, stories, and new strategies constantly evolving. Whether you are new to the business or actively involved, the easiest way to achieve your goals is to simplify things.
By Tiffany Hopkins I don’t think you’re ready for this Jelly…. And that’s okay. We’re here to help! Here are the three most important things you need to know about Twitter founder Biz Stone’s long-awaited new social media app:
By John Kultgen It’s the new year. You’ve got your fresh social marketing budget and some hefty new year’s marketing resolutions to fulfill. (Unlike your go to the gym, you’ll have to stick with your January goals for quite some time.) When it comes to social media, you’re probably asking yourself where your brand should [...]
By Keith Murray Were you one of the 4.6 million Snapchat users to have their information leaked recently? Hacks happen more often than online platforms would like to admit. You need to take care of your social network accounts. After all, it’s messaging you or your brand is putting out there on a daily basis.
By Mike Mitchell Welcome to 2014, everyone! As you emerge from the haze of your holiday revelry — where halls were decked, balls were dropped, and chit-chat with your aunt was forced — we’re here to help you get up to speed. You missed some stuff. But we kept our stethoscope on the heartbeat of social [...]
By Shari Donk The Jackson 5 is most well known for their song ABC. We all know having a brand on social media isn’t as easy as 1-2-3. However, when thinking about social media strategy in the year to come, the Jackson 5 hit it right on the head. How? See below. When thinking about [...]
By Sam Sudakoff It’s that time of year again when we’re not only making purchases for families and loved ones, but also looking to donate our time, funds, and goods to those in need. 40% of all charitable contributions are made in December. As the year ends, Americans’ charitable contributions will be the largest in [...]
By Mandi Boyd Vine, a mobile app owned by Twitter, allows users to create and share 6-second videos. Shortly after launching, along came Instagram’s video sharing capability, leaving many wondering what Vine’s future had in store. Luckily, Vine has established its place among the social media networks throughout this past year.