2017 Social Media Specs
The best image sizes and types for each social network.
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Why Google Maps Is the Social Network for Franchises
By John Kultgen
When you think about social media for your franchises, you probably default to Facebook, Twitter, or Instagram. But don’t discount the mammoth of influence that is Google. And I don’t mean Google Plus; I mean Google Maps.
Why is Google Maps so important for your business? 3 out of 5 searches on Google are location specific, according to the Google Maps Business Development Team, who I had the pleasure of recently hear speak at Google’s New York office in Chelsea.
After a franchisee has verified its location on Google Maps, make sure you recommend these steps to increase their presence on the platform.
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Top Social Media Platforms Cheat Sheet [Infographic]
Whether you work for a brand that is new to social media, or you are just trying to keep up with the times, you should know which social media platforms are absolutely necessary for your company. You don’t want to overwhelm your audience, so it’s best to choose wisely. How do you do that? Here is a cheat sheet explaining the top eleven social media platforms and why you should be on them.
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