By Jenna Lebel Everyone who knows me will agree that I’m a highly competitive person. I love playing games (especially those where I have a good shot of winning). The appeal of games, aside from the chance of victory, is the opportunity to work towards a goal and learn along the way. The mechanics behind [...]
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Improving Your Google+ Page
By Rodney Hazard Have you seen any great examples of Google+ pages? Leave a link in the comments below!
A Fresh Idea
By: Dan Bergeron What makes your idea a fresh idea? What makes you an innovator instead of a copycat? A brand releases a cutting edge new product that changes the consumer market. Soon to follow are typically several other strikingly similar products from other competing brands. Does this make them ‘copy cats’ , or is it simply the only [...]
The #90sAreAllThat Thanks to Social Media and @NickelodeonTV!
By Amy Kattan Fresh out the box! Stop, look and watch. Ready yet, get set, it’s ALL THAT! The fans called and Nickelodeon answered! In case you haven’t already heard (or read this blog post by our Buzz Builder, Angela), the 90s are back on TeenNick! As someone who is a proud 5 year-old at [...]
Keeping Up With Harry Potter Beyond Owl Post
By Carrie Tylawsky Today marks a very important day in my calendar. A huge milestone that seemed like it would never come. You know what I’m talking about- the last Harry Potter movie came out today. I’m not sure about everyone else reading this blog, but I honestly can’t remember a time before the words [...]
Face to Face or Social Space: Where Is The Customer Best Served?
By Clay Darrohn The weekend before Memorial Day, I was feeling good. It was early spring and all I can think about is my Tiki Bar and inviting friends to my house for a party. You see, I have two young children, so the days of partying outside the confines of my home are over! [...]
Entenmann’s Social Agency Likeable Says Sorry
By Dave Kerpen Earlier today, a representative from my team tweeted “Who’s #notguilty about eating all the tasty treats they want?!” from the @Entenmanns account, one of Likeable’s clients. The Entenmann’s brand relies on us for our expertise in social media and unfortunately we let them down. We apologized on behalf of the Entenmann’s brand [...]
Why Your Online Retail Strategy Needs F-Commerce
By Tim Bosch “If I had to guess, social commerce is the next area to really blow up” -Mark Zuckerburg, Aug 2010 What the heck is social commerce? Social commerce is the marriage of social media and retail in order to benefit both the buyer and seller. Underneath the umbrella of social commerce is the [...]
Facebook Studio: The Ultimate Resource for Marketers on Facebook
By Jenna Lebel Facebook Studio launched last week. The website was launched to highlight and celebrate the many innovative ways in which agencies and brands are fostering connections and building long-term relationships with people on Facebook. Facebook wanted to recognize the ways that the marketing community is using Facebook to drive business results.
Bravo to @BravoTV! Doing Social Media Right Without Focusing On Facebook
By Cara Friedman Many businesses attempt to integrate social media into their marketing plans. None do it quite as well as Bravo Television Network. While some businesses fear social media and how it will affect their business, Bravo TV embraces it. Bravo is known for having many (addicting) reality shows such as Top Chef, the [...]
