By Mallorie Rosenbluth Now that we’ve officially put another South By Southwest in the books, it’s time to reflect on what those days spent in the Austin Convention Center mean for us back in the real world. While I attended numerous panels, participated in core conversations and was inspired by keynote speakers; I have to say [...]
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5 Things To Do if You’re Not at #SXSW
By Jenna Lebel I’m not at SXSW. Four members of the Likeable team are in attendance and while they and thousands of other social media geeks and digital creatives are enjoying five days of compelling sessions conducted by the brightest minds in emerging technology and attending an unbeatable lineup of networking events hosted by industry [...]
Foursquare 3.0: What the changes mean for you
By Lauren Sleeper Foursquare V3 was released this week and along with the new features comes some very exciting implications for brands and their retails shops. The features also provide both current and potential Foursquare users with new added value for using the app. Explore According to the founders, the underlying driver for the latest [...]
Foursquare: King of Location-Based Applications
Today’s guest blog is written by Boston Buzz Builder Katie Kearsey. Katie shares why Foursquare has been able to maintain its status as best location-based app. Location, location, location. It’s all about location…-based apps, that is. Foursquare, SCVNGR, Facebook Places, Gowalla, and Brightkite are just a handful of such applications competing for glory, but the [...]
Skiing with Social Media
By Lauren Sleeper Skiing is an inherently social sport, and has become even more so with the advent of technology that you can carry along in your parka. Basic planning can be started by checking the snowfall with a mobile app from SkiResort.com (among others) as reported by fellow skiers and boarders. In true social [...]
Times Square Goes Digital for New Year's Eve
By Lauren Sleeper The Times Square New Year’s Eve “ball drop” is arguably the most famous celebration on December 31st nationwide. With millions of people tuning in to the live broadcast, and an estimated one million people in attendance, it is one of America’s favorite holiday pasttimes – and biggest party. This year, the Times [...]
If You've Got It, Flaunt It!
By Mandy Cudahy Since the rise of social media, companies have been trying to establish new, out of the box techniques to use social mediums to aid their marketing strategies. Now that they have discovered how they should use these tools successfully on their own, how do they take it further? How do they integrate [...]
Check-in To Savings: Can Social Media Pay For Your Data Plan?
By Leo Mikinberg Facebook recently launched Facebook Deals, giving retailers yet another avenue by which they can provide discounts and promotions to consumers. Between Facebook Deals and Foursquare specials, there is a lot of potential savings floating around mobile cyberspace. The question I ask is, can I check-in to enough savings to cover the cost [...]
3 Unique Foursquare Promos to Watch
By Amy Slife With the proliferation of check-in based, location sharing tools like foursquare, Facebook Places, Gowalla and Loopt, we’re seeing a creative and unusual variety of marketing promotions and initiatives pop-up. Below we’ve detailed three fun, and original, foursquare promos/initiatives that are worth a second look. The foursquare Chicago Mayoral Race. In this fun [...]
Layin' The Social Smack Down
Welcome first-time guest blogger, Joseph Amodio, a Buzz Builder from our New York office who blogs about his initial thoughts on the new consumer review site Social Smack. We all have our favorite brands and the brands that we loathe. We love to love and we love to hate brands, sometimes for the right or [...]
