By Adrian Molina *We at Likeable do not promote severing ties with your employer in a obnoxious manner with hopes of becoming the latest internet craze but if you do choose to do so and are highly interested in a career in social media please do check out our Buzz Builder Page. This past Tuesday it [...]
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Tweet, Drink, and Be Merry
By Adrian Molina As a 24 year old male (and single by the way, ladies) living in New York City I find myself putting almost as much time into my social life as I do my career. Thankfully, I work in social media and the New York City bar scene has welcomed social marketing with [...]
New Burger Joint Offers Lessons in Social Media
By Jenna Lebel We often highlight a variety of companies approaching social media in unique ways, however, most of the examples come from larger companies and bigger brands. Here is one example of how a local Manhattan burger joint is using social media in unique ways including crowdsourcing for menu development, marketing, entertainment and social [...]
@PaneraBread Allows Customers To Pick Their Price
by Kristen Malzone Pay what you want. It’s a risky concept and has proven to be successful for one franchise. Panera Bread Co. recently opened up a store called Cares Cafe in the city of St. Louis. It’s an “out-of-the-box experiment” that has created quite a significant amount of buzz both around the community and [...]
Facebook Ads soon to Dominate Online Local Advertising for Small Businesses
Yesterday, Nick O’neill of Allfacebook.com, posted “Why Facebook’s Revenue is Poised to Explode.” Who wouldn’t be intrigued with this title but what I found most interesting in the post was the reasoning: Facebook’s self-serve advertising platform for local businesses! Nick writes, “According to a new report from eMarketer, local online advertising will surpass national online [...]
Get Local with Facebook Fan Pages
There are over 300 million users worldwide on Facebook. What does this number actually mean? If Facebook were a country, it would be the fourth largest in the world! For small businesses though, 300 million users doesn’t mean much. For a local Italian restaurant, 5,000 local residents sounds a lot more attractive. If you’re a [...]
Customers First: Why Facebook Kills Google for Small Biz
When I first shared the Facebook fan page we built for my dentist, a bunch of my friends scoffed. One even wrote, “Dentists on Facebook- what’s next?” Many thousands of other small businesses and professionals, I hope. The L.A Times just published a great article about why so many small businesses are turning to Facebook [...]
Small Business, Huge Opportunities on Facebook (Free Webinar)
Facebook now has over 300 million active users, with 50% of their active users logging on to Facebook in any given day. The fastest growing demographic is those 35 years old and older, and over 10 million people become fans of a company, organization, celebrity or entity each day through Facebook Fan Pages. Facebook Fan [...]
Our Top 60 Business Twitter Profiles
Last month, we asked you to submit your favorite Twitter profiles for small business. We looked for small businesses and nonprofit organizations, who use Twitter well to connect to audiences. Our criteria included design of profile background, interactivity / responsiveness of account, number of followers, and innovative and effective uses of Twitter. We planned on [...]
