Our Story

The only agency ever founded on a wedding day.

  • 2006

    The Wedding

    Every great story starts somewhere—and ours begins with “I do.” In 2006, Dave and Carrie Kerpen exchanged vows in a sponsored wedding that generated $20 million in earned media, including the CBS Early Show, ABC World News Tonight, and The New York Times. Sponsors, thrilled with the results, asked, “What’s next?” They couldn’t get married again, so they started a company instead.

  • 2011

    A Bestselling Book

    We literally wrote the book on social media. In 2011, our chairman Dave Kerpen published Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (and Other Social Networks). The book quickly climbed the charts of The New York Times and USA Today to become a national bestseller. Since then, it’s been published in 14 languages and has sold hundreds of thousands of copies worldwide.

  • 2014

    Women in Digital

    We’re on a mission to connect women in digital. In 2014, our CEO Carrie Kerpen launched All the Social Ladies, a podcast that shares stories and advice from some of the smartest women in marketing and advertising. The podcast later served as the inspiration for her debut book, Work It: Secrets for Success from the Boldest Women in Business. In recognition of her work championing change in the advertising industry, Carrie was honored by the inaugural Campaign US Female Frontier Awards.


Likeable Media Today

We were one of the first-ever pure-play social media agencies and remain rooted in social-first thinking to this day. With a strong expertise in finance, food, and fun, we’ve been named a Top 50 Ad Agency and Top 50 Fastest-Growing Women-Owned Businesses by WPO and American Express OPEN as well as Crain’s 6th “Best Place To Work in NYC.”

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