The "Fall" of Social Media

By Amanda DiAntonio With a cool breeze and the scent of pumpkin spice lingering under our noses, there is no denying that fall is just around the corner. Being a rather festive person myself, I am ready to embrace the season with open arms. For others, the transition will not be so easy. Whether you’re ready to jump into a pile of freshly fallen leaves or desperately holding on to your summer tan, here are some things you can expect to dominate 3 popular social networks this fall.


If you’re like me then “pin binges” are a common occurrence; and as the seasons change, so do the boards. Pinterest has already caught the fall fever with users pinning everything from their favorite pumpkin flavored treats to their must have fall fashions. There is no question that Pinterest will be a mecca for Halloween inspiration and with good reason. For many, (myself included) this will be the first holiday season with Pinterest, which is both exciting and terrifying at the same time! Exciting because of the endless possibilities and terrifying because of how much time could be consumed on the site. My advice is not to let yourself get too overwhelmed with great ideas and pick a few for each holiday that you will actually try.


Who doesn’t love the oranges, reds, yellows and browns that make up a classic fall scene? Now you can see those classic colors in Lo-fi, Hefe, Valencia and more. Soon our Instagram feeds will be flooded with the sights of fall. It’s time to say goodbye to sandy feet and a distant tide and hello to changing leaves and carved pumpkins.  Fall is a beautiful season full of Instagram potential so don’t be afraid to share your filtered masterpieces!


Twitter, as always, will play host to every popular theme, event or trend, but there are two in particular that will prevail this fall. First, if you haven’t noticed, football is back and so are the countless tweets surrounding it. Players, teams, fans and brands are all sharing their passion for the sport in 140 characters or less. If you are not a football fan, Sundays would be a good day to “unplug” (at least for a few months) from Twitter.

As we have seen with both National Conventions, the other popular Twitter event this fall will be the upcoming presidential election. Twitter is a much more commanding social presence than it was four years ago. Voters, candidates and news outlets alike are turning to the microblogging site as a place to voice their opinions and receive constant election updates. Thankfully, we have the freedom to voice our opinion, but just remember that others have that right as well.

Like it or not, these are some things to expect from social this fall…consider yourself warned!

What are some social trends you think we will see this fall? Share your thoughts in the comments!